Trust Center
Synthetic talent raises real obligations. We treat them as product requirements.
Consent, disclosure, and ownership are not legal afterthoughts bolted onto a generation tool. They are modelled in the schema, enforced in the workflow, and visible in the interface.
Identity Vault
Per-creator likeness and voice consent with timestamps, revocation, and an audit trail. Digital twins cannot enter production without consent on record.
Disclosure Checker
Evaluates each asset against TikTok and Meta synthetic-media label requirements and FTC endorsement guidance, including sponsor disclosure inherited from BrandBrain.
Credential Encryption
AES-256-GCM sealing for BYOC API keys, masked previews in the UI, and constant-time comparison for worker authentication secrets.
Data Ownership
Output lands in your R2 bucket, weights are downloadable, and the platform is deployable to infrastructure you control. Nothing is agent-hosted.
What the disclosure checker looks for
| Trigger | Required action |
|---|---|
| Photorealistic AI-generated person | Apply the platform's AI-generated content label on TikTok and Meta surfaces. |
| Digital twin of a real individual | Likeness consent must be on file and unexpired before the asset can be scheduled. |
| Active sponsor attached in BrandBrain | Insert the sponsor's required disclosure text in the caption, positioned before the fold. |
| Synthesised voice in a video asset | Voice consent must be recorded, plus an audio-synthesis disclosure where the platform requires one. |
| Paid promotion of a product or service | Include a clear and conspicuous material-connection disclosure per FTC endorsement guides. |
The checker is a workflow aid, not legal advice. Platform policies and advertising regulations differ by jurisdiction and change frequently. Final responsibility for published content, disclosures, and any likeness rights rests with you. For consequential decisions — commercial use of a real person’s likeness in particular — consult a qualified lawyer in your jurisdiction.